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Online Job Site Takes Over #1 Position in Industry

CareerBuilder.com, the nation's largest online job site with more than 1.5 million jobs and over 23 million unique visitors, is at the center of a major turn in the history of online recruitment. After leading the industry in job postings and traffic for more than two years, CareerBuilder.com has passed its largest competitor in U.S. revenue. This means CareerBuilder.com now commands the leadership position in all major categories of online recruitment in the U.S., delivering on its promise to take top ranking domestically before full expansion overseas.

Five years ago, CareerBuilder.com was an emerging contender in the online recruitment space, one-fifth the revenue size of the market leader(1). Setting the stage for success with cutting-edge technology, dedicated customer service and aggressive sales and marketing strategies, CareerBuilder.com grew its revenue annually by more than 75 percent and quickly closed the gap between it and its main competitor.

In the second quarter of 2006, CareerBuilder.com pulled ahead of its rival. The company and its local affiliates generated $172 million in market revenues in the U.S., $9 million more than its largest competitor in all of North America. For the first six months of the year, CareerBuilder's North American revenues were $329 million, compared to $323 million for its largest competitor.

"We know the greatest asset of any organization is its people, and we take our job of delivering world class talent very seriously," said Matt Ferguson, CEO of CareerBuilder.com. "That's why employers and job seekers across the country now use CareerBuilder.com more than any other site. We offered a better solution and customers took notice, as evidenced in our leadership in job postings, traffic and revenue. We didn't invent the industry, but in five years, we have taken it over."
How did they do it? CareerBuilder.com built a distribution network of more than 900 partners and, in a bold maneuver, replaced its rival as the exclusive job search engine for America Online and MSN. While CareerBuilder.com's traffic soared, its competitor's dwindled.

At the same time, CareerBuilder.com unleashed a widely successful national marketing campaign valued at over $200 million. Critically acclaimed appearances in the Super Bowl TV ad lineup for the last two years punctuated a multifaceted marketing strategy that cleverly blended grassroots outreach with high profile venues.

Since January 2004, CareerBuilder.com has captured the most traffic in the industry every month, according to reports from comScore Media Metrix. The CareerBuilder network now draws more than 23 million unique visitors per month, approximately 9 million more than its largest competitor.

With more than 1,900 salespeople in-house and at its newspaper partners, the company has aggressively pushed forward into new markets and captured a greater portion of recruitment spend amongst FORTUNE 1000 and small and medium-sized businesses. For 40 consecutive months, CareerBuilder.com has posted the most jobs in the industry, according to Corzen. The company has experienced a 12-point gain in market share over the last two years and is certain to increase its share in 2006.














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