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Marketing
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Selling in a Difficult Economic Climate-
Part 1
Statistically,
no industry has been hit harder in the last 12 months than staffing.
So,
I guess that raises a question: What are we to do now?
The good news is that historically the staffing industry is
one of the first to feel the benefits of a rebounding economy.
With many economists forecasting a recovery in the second or
third quarter of 2002, it's to time get prepared now.
Here
are eleven ideas to outlast this downturn:(more)
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Crack
open corporations and boost your brand
with bylined articles |
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I
love PR because it's cost-effective and it's crafty. This
article focuses on the bylined article, a guerilla-style PR
tool that gets your name in front of your clients and candidates,
generates tons of free press, and enables you to crack open
your client companies like a walnut.(more)
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Making Placements in Any Market: By Mike Ramer, CPC
If you're a search consultant today, you're a survivor. You're probably a career professional in it for the long haul because you love the business. Instinctively, you know what it takes to outlast this downturn and succeed. Hard, smart work. No doubt, you're using proven marketing techniques to generate new search assignments and sendouts.
Big Billers understand the art of negotiation: Rice & Cohen
Big Billers never talk about the fee or the service charge unless they understand what the potential client's needs are.
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