The concept of corporate responsibility has changed considerably as a result of the globalization of the 21st century. With national and cultural borders being eroded by multinational expansion and increasing standards of communication, organizations are now being held to a higher ethical standard than ever before.
Whenever an organization is viewed as acting unethically, it is often a critical blow for that organization and its stakeholders. For this reason, many organizations have now adopted corporate social responsibility standards as a vital part of organizational strategy. “Doing the right thing” by giving back to the community is now an integral part of effectively representing a company in the public sphere. This same concept applies to staffing firms and recruitment companies. Below, you’ll find some key examples of the trend in action.
- Detroit-based Strategic Staffing Solutions routinely sponsors events that raise awareness and proceeds for a variety of charitable organizations. Most recently, they organized a Grand Prix Shakedown and a golf outing with proceeds going to the “211 on the Go” charity, an organization which provides employment preparation services for the area’s homeless. Moreover, over the past 15 years, the company has donated more than $300,000 to local charities such as United Way, Jerry’s Kids, the Make-a-Wish Foundation, Big Brothers and Big Sisters of Detroit, Ronald McDonald’s House, and local school districts.
- High Profile Staffing, a firm located in the Dallas – Fort Worth metropolitan area also makes it a point to donate to local charity. In the last few years, they have provided critical support to 30 local charities including the Children’s Medical Center, the March of Dimes, Girls Inc. of Metropolitan Dallas, and the Make-a-Wish Foundation. The company recently received a Care Award from the American Staffing Association in recognition of these actions.
- Pangeatwo, a progressive organization “where talent and potential converge” prides itself on organizing charity benefits to support local organizations as well. They are at present preparing to organization a local charity golf tournament wherein the proceeds will be donated to benefit those with special needs. In particular, the money will go to the Exceptional Foundation, a non-profit organization which provides opportunities for all-important recreation and socialization for special needs children.
- In Boston, the AVID staffing firm has made a name for itself by giving back to the local area. In recent years, they’ve donated considerable funds to a wide variety of charities including the Alzheimer’s Association of America, the American Heart Association, the Angell Memorial (a service that provides care for animals), Bottom Line (a charity that assists in providing college tuition for impoverished children in Boston), the Boston Children’s Hospital, the Cystic Fibrosis Foundation, the Greater Boston Food Bank, and the Massachusetts Special Olympics.
- The Eastridge Group is another staffing firm that has established meaningful relationships with local charitable foundations. They have donated funds to the Wounded Warrior Project, which provides care and monetary assistance for wounded military veterans and their families, as well as the Forget me Not Foundation, which repurposes flowers from occasions such as weddings and banquets, delivering them to the residents of nursing homes and hospital patients.
In the end, such activities are critical for the modern organization which hopes to compete in an increasingly globalized market. Besides charity being “the right thing to do”, organizations who engage in charitable activities also stand to directly benefit through increasing their reputation for corporate social responsibility in the public.