Growth Marketing Manager
REC10021787 Indianapolis, IN Updated 1d ago
Positions 1
Type Full Time
Salary $80,000 - $120,000/year
-
-
Bachelor's Degree
2-5 years
Never
No - Will consider candidates that relocate on their own
US Citizen
90 days
90 days

Job description

CANDIDATES MUST HAVE Hands on experience building the marketing campaigns!!

Experienced Growth Marketing Manager (Mostly Remote, But ~1 Day/Week in Indianapolis, IN- NOT A DEAL BREAKERwill accept REMOTE)

We're Looking for an Experienced Growth Marketing Manager / Performance Marketing Manager

We sell products (holiday cards, birth announcements, wedding invitations, and gifts) through our e-commerce store that we hope inspire people: both because of their design beauty and their mission to save the planet. Our Growth Marketing Manager is critical to helping to extend this mission. With each order, we plant a tree. Together with our customers, we've planted over 1,000,000 trees to date. We're looking for people who understand that progress starts with baby steps, but that many baby steps equal a movement. 

What we are looking for in this Growth Marketing Manager Role:

We are looking for a highly passionate growth and performance marketer to drive acquisition and retention in key digital channels (email, paid social, SEM, display, SEO, affiliate).

Responsibilities for this role:

  • Develop and execute marketing strategy, campaigns, and activities to drive significant growth in key product categories while meeting KPI’s
  • Deep knowledge and setting strategy of the entire email ecosystem, including email automation, recommended tools, dynamic content, deliverability, and lifecycle campaigns. A solid understanding of GDPR compliance is desired.
  • Utilize A/B and multivariate tests including content, creative, and landing pages and make recommendations
  • Work with cross-functional teams to manage marketing ops and development content
  • Drive the performance marketing attribution methodology
  • Report & analyze multi-touch attribution to develop understanding of the impact of total spend as well as online & offline interaction in the funnel
  • Review aggregated data sets and draw out high level insights with recommendations
  • Provide weekly/monthly/quarterly trend and performance reports

Requirements:

  • 3-5 years of online marketing experience in ROI-driven performance marketing organizations
  • 1 year plus of Digital experiance - MUST
  • 1-3 years of email automation
  • Must have experience with at least two (ideally more) of the following performance marketing channels: AdWords, Facebook, Instagram, Twitter, Pinterest, Affiliate Marketing
  • Strong ability to drive data-driven decisions, use data to identify and act on gaps and opportunities, and present findings to senior team members
  • Structured, strategic thinker with excellent business acumen
  • Excellent verbal and written communication skills; ability to influence a variety of personnel at multiple levels internally and externally
  • Ability to work in a 95% computer based job
  • Self-motivated and strong collaborator
  • Significant experience with A/B and multivariate tests and conversion rate optimization

Position Details

  • Initially remote position, but will eventually require local commute to Indianapolis, IN 1-2 days per week
  • Full-time position
  • Competitive market salary
  • Benefits package for full-time employees includes: medical, dental, & vision, profit sharing, paid vacation, commuter benefits
  • Incredible personal satisfaction from being a part of a fast-paced, entrepreneurial team (really, we're not kidding, that's the best part!)