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Employer branding is not a one-size-fits-all deal. How you conduct your employer branding campaign depends on your audience. Who are you trying to reach, and what kinds of messages will most resonate with them?

When it comes to recruiting college students, look no further than this handy infographic from College Recruiter. Based on an article by yours truly, the infographic outlines the three keys to a successful employer branding campaign targeted toward college students.

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