effects of gamification on business travelersBadgeville, a top cloud-based gamification technology firm, has announced the release of an infographic encompassing recent industry research covering motivating workplace behaviors, including corporate travel. Statistics show that gamification aids business travelers by positively motivating employees to complete actions that improve their travel experience.

The infographic reveals how business travelers of various generations are misguided when booking business travel. They don’t always know how to get the best deal, or why booking through their company network might be the better option. Of participating business travelers, 47 percent think managed travel is not innovating at the pace of change in the travel industry and 54 percent think they can find cheaper prices on travel websites than through company online booking tools or travel agents. Business tactics like gamification tend to help travel programs keep up.

Gamification influences everyday work activities, including travel where 53 percent of baby boomers, 73 percent of Gen Xers, and 63 percent of Millennials say making every day work activities like travel and meetings more like a game would make them more rewarding.

Gamification also increases awareness of behaviors, like booking corporate travel. The study found that 50 percent of Baby Boomers, 61 percent of Gen Xers, and 51 percent of Millennials agree that if a layer of competition were added to everyday activities they would be more conscious of their behavior in those areas.


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