Match-Click Recruiting Platform Launches, Shifts From Traditional Job Descriptions to Engage Candidates

The recruitment field is constantly adding new technologies to improve the industry. Better sourcing tools, software to make interview scheduling more efficient, mobile platforms to connect with talent on-the-go: The industry, like most, has undoubtedly shifted to a technology-driven field. And now Marketing Executive, Maury Hanigan, has added yet another technology to improve how you recruit in the labor market. And although the solution is driven by technology, it focuses on the opposite—the human aspect.

Match-Click is a recruitment platform that “humanizes” the recruiting process by deviating from traditional job descriptions to give employers the tools to effectively market their positions and engage top candidates with rich content. The new technology uses consumer marketing best-practices to improve effectiveness and drive results, which it defines as engaging highly-qualified candidates and providing information that will motivate them to apply.

• Job postings on Match-Click go beyond “archaic” job board posts to include:

• Short video clips from the hiring manager and his or her colleagues. Videos can easily be recorded with webcams or smart phones, and quickly uploaded.

• Employer added additional information about the company, job, career path, location and other distinctive aspects of the job opportunity.

Job search capabilities from any device by specifying job title, location, key words and any other employment factors that are important to job seekers.

“Online job boards are extremely limited. They restrict employers to posting text-only job descriptions that are boring and uninformative,” said Maury Hanigan, founder and chief executive officer of Match-Click. “To engage those coveted Millennials and passive candidates who aren’t actively looking for a new job, companies must market their open positions by providing interesting content. With Match-Click’s videos, candidates can see their potential boss and co-workers, and start envisioning themselves in the job. It’s a powerful hook.”

For more information, visit http://www.match-click.com/.