networkThe evolution of social media has continually introduced new ways for individuals to stay connected with each other across various platforms. In direct relation with the rise in popularity of social networks like Facebook, Twitter and Instagram, the realm of recruiting has also recently started to advance in ways like never before.

LinkedIn is now one of the most popular social media platforms for candidate sourcing and recruiting. What started as just a platform for professionals to connect has transformed into a invaluable tool for recruiters who can now source over 225 million users in one location.

Because of its niche in the social network space, LinkedIn is the most popular platform for sourcing and recruiting candidates for every type of job imaginable. LinkedIn also easily integrates with recruiting apps as well as career portals — a major bonus.

zoho recruitTIP 1: Create a professional profile

Before you can start searching for and finding quality candidates, you must first create and maintain your own professional profile. Above all, make sure you complete the profile completely.

TIP 2: Use Mutual Connections to Find Referrals

Mutual Connections is the best way to locate quality candidates. You will likely find people with similar profiles in their network.

TIP 3: Use Groups

Join LinkedIn groups so you can start getting to know recruiters and also learn valuable tips to connect with peers.

TIP 4: Grow Your LinkedIn Networks

Once you create a profile and join groups, start working to grow your network. Choose people in your industry to expand your network of business connections and possible candidates. Like many social networks, you get the most out of it by actively seeking out new connections. The more active you are, the more exposure you will get and the more likely a connection can help you in your future candidate search.

TIP 5: Post Job Openings

An estimated 77 percent of all job postings are on LinkedIn. Make sure yours are too. Recruiting quality candidates is easier than ever now with Zoho Recruit. You can now access LinkedIn, post jobs and manage candidates from one place. Zoho Recruit now integrates seamlessly with LinkedIn, so you have full access to LinkedIn’s recruiting services on a platform you already know and love.

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