Floral Designers

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Also known as:
Corsage Maker, Floral Arranger, Floral Artist, Floral Decorator, Florist, Florist Designer, Flower Arranger

See all Marketing, Sales and Service Careers.

ABOUT FLORAL DESIGNER CAREERS

Video transcript

Flowers add a special touch to any occasion. But they would be considerably less special were it not for the floral designers who work at most retail florist shops. These are the people who combine their innate creativity and color sense with a knowledge of flowers and foliage to create pleasing arrangements.

Sometimes, a standard nationally advertised design will be called for - but often designers listen carefully to a customer's needs, suggest possible approaches, and create custom arrangement.

Most individuals learn floral design on the job, or through training programs available from technical schools and junior colleges. It is not at all uncommon for successful floral designers to build up a clientele of satisfied customers and eventually open a florist shop of their own.

SNAPSHOT

Design, cut, and arrange live, dried, or artificial flowers and foliage.

Leadership	HIGH
Critical decision making	LOW
Level of responsibilities	HIGH
Job challenge and pressure to meet deadlines	LOW
Dealing and handling conflict	LOW

Competition for this position	MED
Communication with others	HIGH
Work closely with team members, clients etc.	HIGH
Comfort of the work setting	HIGH
Exposure to extreme environmental conditions	LOW
Exposure to job hazards	LOW
Physical demands	LOW

Daily tasks

Decorate or supervise the decoration of buildings, halls, churches, or other facilities for parties, weddings and other occasions.

Unpack stock as it comes into the shop.

Create and change in-store and window displays, designs, and looks to enhance a shop's image.

Inform customers about the care, maintenance, and handling of various flowers and foliage, indoor plants, and other items.

Deliver arrangements to customers, or oversee employees responsible for deliveries.

Perform office and retail service duties such as keeping financial records, serving customers, answering telephones, selling giftware items and receiving payment.

Confer with clients regarding price and type of arrangement desired and the date, time, and place of delivery.

Order and purchase flowers and supplies from wholesalers and growers.

Plan arrangement according to client's requirements, utilizing knowledge of design and properties of materials, or select appropriate standard design pattern.

Wrap and price completed arrangements.

Water plants, and cut, condition, and clean flowers and foliage for storage.

MAIN ACTIVITIES

Getting Information	Observing, receiving, and otherwise obtaining information from all relevant sources.
Thinking Creatively	Developing, designing, or creating new applications, ideas, relationships, systems, or products, including artistic contributions.
Organizing, Planning, and Prioritizing Work	Developing specific goals and plans to prioritize, organize, and accomplish your work.

Performing for or Working Directly with the Public	Performing for people or dealing directly with the public. This includes serving customers in restaurants and stores, and receiving clients or guests.

Identifying Objects, Actions, and Events	Identifying information by categorizing, estimating, recognizing differences or similarities, and detecting changes in circumstances or events.

Monitor Processes, Materials, or Surroundings	Monitoring and reviewing information from materials, events, or the environment, to detect or assess problems.

Documenting/Recording Information	Entering, transcribing, recording, storing, or maintaining information in written or electronic/magnetic form.

Handling and Moving Objects	Using hands and arms in handling, installing, positioning, and moving materials, and manipulating things.

AREAS OF KNOWLEDGE

Customer and Personal Service	Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.
Production and Processing	Knowledge of raw materials, production processes, quality control, costs, and other techniques for maximizing the effective manufacture and distribution of goods.
Sales and Marketing	Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.

Design	Knowledge of design techniques, tools, and principles involved in production of precision technical plans, blueprints, drawings, and models.

English Language	Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.

Administration and Management	Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.

Clerical	Knowledge of administrative and clerical procedures and systems such as word processing, managing files and records, stenography and transcription, designing forms, and other office procedures and terminology.

Mathematics	Knowledge of arithmetic, algebra, geometry, calculus, statistics, and their applications.

TOP SKILLS

Active Listening	Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
Speaking	Talking to others to convey information effectively.
Service Orientation	Actively looking for ways to help people.

Social Perceptiveness	Being aware of others' reactions and understanding why they react as they do.

Time Management	Managing one's own time and the time of others.

Critical Thinking	Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.

Judgment and Decision Making	Considering the relative costs and benefits of potential actions to choose the most appropriate one.

Active Learning	Understanding the implications of new information for both current and future problem-solving and decision-making.