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Also known as:
District Sales Manager, E-Commerce Director, Export Manager, Regional Sales Manager, Sales Account Manager, Sales Director, Territory Sales Manager
Any company with a product to sell needs a talented sales force. The person who directs and coordinates that sales force is the sales manager. From hiring and training to day to day supervision, the manager works closely with every manager of the sales team.
He or she must be a leader, able ...
to inspire, and motivate. As former salespeople themselves, they've usually advances to management by demonstrating not only superior sales skills, but also a knack for problem solving and the ability to get along with co-workers.
Employers look for degrees in marketing and management or in an area related to their industry. In highly technical industries, such as computer and electronics manufacturing, a bachelor's degree in engineering or science, combined with a master's degree in business administration, is advantageous.
Sales managers need up to date computer skills to help them do everything from market research to tracking and analyzing sales records and statistics. While much of the time is spent in the office, some jobs require travel.
Sales can be a stressful career. Mangers must be able to handle pressure from senior executives looking for more profits as well as pressure from the sales staff, who often are under pressure themselves to make their customers happy.
A manager's salary is often tied to profits and may include bonuses, as well as a percentage of overall sales. For this reason, managing a larger staff usually translates into higher earnings. Sales manager is one of the most direct paths to success in the business world - many company presidents began their careers in sales.
Plan, direct, or coordinate the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.
Critical decision making
Level of responsibilities
Job challenge and pressure to meet deadlines
Dealing and handling conflict
Competition for this position
Communication with others
Work closely with team members, clients etc.
Comfort of the work setting
Exposure to extreme environmental conditions
Exposure to job hazards
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Prepare budgets and approve budget expenditures.
Confer or consult with department heads to plan advertising services and to secure information on equipment and customer specifications.
Resolve customer complaints regarding sales and service.
Monitor customer preferences to determine focus of sales efforts.
Determine price schedules and discount rates.
Review operational records and reports to project sales and determine profitability.
Oversee regional and local sales managers and their staffs.
Plan and direct staffing, training, and performance evaluations to develop and control sales and service programs.
Selling or Influencing Others
Convincing others to buy merchandise/goods or to otherwise change their minds or actions.
Establishing and Maintaining Interpersonal Relationships
Developing constructive and cooperative working relationships with others, and maintaining them over time.
Communicating with Supervisors, Peers, or Subordinates
Providing information to supervisors, co-workers, and subordinates by telephone, in written form, e-mail, or in person.
Observing, receiving, and otherwise obtaining information from all relevant sources.
Communicating with Persons Outside Organization
Communicating with people outside the organization, representing the organization to customers, the public, government, and other external sources. This information can be exchanged in person, in writing, or by telephone or e-mail.
Guiding, Directing, and Motivating Subordinates
Providing guidance and direction to subordinates, including setting performance standards and monitoring performance.
Developing and Building Teams
Encouraging and building mutual trust, respect, and cooperation among team members.
Making Decisions and Solving Problems
Analyzing information and evaluating results to choose the best solution and solve problems.
AREAS OF KNOWLEDGE
Sales and Marketing
Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.
Customer and Personal Service
Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.
Administration and Management
Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.
Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.
Personnel and Human Resources
Knowledge of principles and procedures for personnel recruitment, selection, training, compensation and benefits, labor relations and negotiation, and personnel information systems.
Economics and Accounting
Knowledge of economic and accounting principles and practices, the financial markets, banking and the analysis and reporting of financial data.
Knowledge of human behavior and performance; individual differences in ability, personality, and interests; learning and motivation; psychological research methods; and the assessment and treatment of behavioral and affective disorders.
Education and Training
Knowledge of principles and methods for curriculum and training design, teaching and instruction for individuals and groups, and the measurement of training effects.
The ability to listen to and understand information and ideas presented through spoken words and sentences.
The ability to communicate information and ideas in speaking so others will understand.
The ability to speak clearly so others can understand you.
The ability to communicate information and ideas in writing so others will understand.
The ability to tell when something is wrong or is likely to go wrong. It does not involve solving the problem, only recognizing there is a problem.
The ability to identify and understand the speech of another person.
The ability to read and understand information and ideas presented in writing.
Fluency of Ideas
The ability to come up with a number of ideas about a topic (the number of ideas is important, not their quality, correctness, or creativity).
Talking to others to convey information effectively.
Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
Being aware of others' reactions and understanding why they react as they do.
Persuading others to change their minds or behavior.
Actively looking for ways to help people.
Adjusting actions in relation to others' actions.
Monitoring/Assessing performance of yourself, other individuals, or organizations to make improvements or take corrective action.
Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.