Bob McIntosh

Bob McIntosh, CPRW, is a career trainer who leads more than 15 job-search workshops at an urban career center. Job seekers and staff look to him for advice on the job search. In addition, Bob has gained a reputation as a LinkedIn authority in the community. Bob’s greatest pleasure is helping people find rewarding careers in a competitive job market.

Get Hired December 12, 2018
4 Elements of a Job Seeker's Holiday Networking Newsletter

Like me, you may receive holiday newsletters from friends and relatives. You may look forward to receiving these yearly letters — or dread them because they carry on for pages, spilling personal information best saved for a therapist. For job seekers, however, holiday newsletters can serve as great networking tools, if written properly. After all, you're sending these holiday...

Read More
Get Hired November 27, 2018
5 Hogwash Reasons for Not Joining LinkedIn

Recently, I was invited to speak at a networking event about LinkedIn — to a group of people who aren't convinced of LinkedIn's value. My initial reaction was to tell these naysayers that LinkedIn isn't for everyone, but then I realized that would be the easy way out. Given that 94 percent of recruiters use LinkedIn, a job seeker would be nuts not to get on the site and leverage it...

Read More
Success November 12, 2018
10 Signs You're Running a LinkedIn Marathon

The running joke where I work is that I need a LinkedIn intervention, though I prefer not to think of my LinkedIn engagement as an addiction. Rather, I think of it as a marathon. Marathon runners are relentless — as am I when it comes to LinkedIn. Are you running your own LinkedIn marathon? That depends. Do these 10 signs apply to you? 1. You're on LinkedIn Every Day My...

Read More
Get Hired October 24, 2018
7 Reasons Why You Need Personal Business Cards, and 7 Facts to Include on Them

A funny story I tell my workshop attendees: Once, I ordered 250 personal business cards from Vistaprint — only to find when I opened them that I'd spelled my occupation wrong: "worksop facilitator." There went 250 business cards into the trash. I'm ashamed to even type this, but I'm making a point: Spell-check your order before submitting it. That said, my point today is a bit bigger...

Read More
Get Hired October 9, 2018
Is the Resume Summary Dead?

Once a staple, the summary statement seems to be on its way out — or perhaps it's already dead. I've read many resumes that contain summary statements which, in effect, say nothing at all. I've spoken to many recruiters and hiring managers who have told me they don't even read summary statements when they come across them. Recently, I posed a question about resume summary statements...

Read More
Get Hired October 2, 2018
Don't Get Angry — or You'll Blow Your Job Search

Last night, while watching my son's basketball team lose a close playoff game, I noticed something curious. Some of the players, including my son, played hard until the final whistle blew. Others, however, gave up the game when the other team began to dominate. Some even demonstrated a downright negative attitude, fouling out of frustration. It was interesting to see this mixture of...

Read More
Get Hired September 24, 2018
8 Signs LinkedIn Probably Isn't for You

For a long time, I've considered it my mission to recruit job seekers to join LinkedIn, the same way a college recruiter goes after blue chip basketball players. However, after having a discussion a few days ago with someone in one of my workshops, it dawned on me that my style of getting people excited to join LinkedIn might be too strong for some. After the workshop — where I spoke...

Read More
Get Hired September 19, 2018
5 Reasons Why You're Not Applying for Jobs

It's called "paralysis by analysis." I'm sure you've heard of it or even suffered from it. I certainly have. Paralysis by analysis occurs when you're so caught up in the process that you can't take meaningful steps to achieve your end goal. It is different from procrastination in that it is not just a matter of waiting until the last minute — it's losing the ability to act...

Read More
Get Hired August 28, 2018
The Ultimate LinkedIn Guide, Part 3: Engaging With Your Network

Welcome to the Ultimate LinkedIn Guide! In part two of this series, we looked at how to optimize your LinkedIn network. This post will address how to engage with the connections within your network in various ways. As I tell my clients, you can have a stellar profile and large network, but if you don't engage your connections, you might as well not exist on LinkedIn. Being Active...

Read More
Get Hired August 20, 2018
The Ultimate LinkedIn Guide, Part 2: Connecting on LinkedIn

Welcome to the Ultimate LinkedIn Guide! In part one of this series, we looked at a checklist you can use to optimize your LinkedIn profile. This post will address how to optimize your LinkedIn network. As we address each step in optimizing your network, cross off the ones you feel you are succeeding at. Why Connecting With LinkedIn Members Is Important It's not evident to enough...

Read More
Get Hired August 6, 2018
The Ultimate LinkedIn Guide, Part 1: How to Optimize Your Profile

Welcome to the Ultimate LinkedIn Guide! This article is the first part of a three-part series that will guide you through LinkedIn. In today's article, we'll look at how to optimize every section of your profile. Next week, we'll discuss connecting with LinkedIn members. In the third and final part, we'll examine ways to engage with your network connections. Consider this article a...

Read More
Success July 30, 2018
Not Sure Which Skills to Endorse? Ask the Recipient

By now, the debate over endorsements and recommendations on LinkedIn is subsiding — at least I hope so. I know on which side I stand. To me, recommendations have more merit. They require more knowledge of the person being recommended, and it takes a bit of courage to ask for a recommendation from someone. Endorsements, on the other hand, can require very little to no knowledge of the...

Read More